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Source: Ecosia
Flutur Blog Author
Radhika Pansare
3 months ago
Flutur effect
Flutur Blog Author
Radhika Pansare
3 months ago

Ecosia: How does it work?

Ecosia was first launched on 7th December 2009 to agree with UN climate talks in Copenhagen. It is a search engine based in Berlin, Germany. Ecosia is a search engine like any other search engines such as Mozilla firefox, chrome, etc. what makes it special is that ecosia plants trees by donating more than 80% of its income to the non-profit organizations that focus on conservation and reforestation. You search the web with ecosia. The search ads generate income and with the help of that income, ecosia uses this income to plant trees.Ecosia isn’t completely it’s own enterprise. Ecosia actually runs through Bing! Many don't know that due to their partnership with Microsoft Bing, Ecosia generates a good amount of revenue and provide a similar layout that a user would expect from Google. This partnership may be one of the biggest reasons for why Ecosia is increasing in getting more and more users.

When you use ecosia you can see on the upper left corner of the screen indicating how many trees you’ve contributed to planting.
What are its benefits?
Flutur
  • Ecosia publishes its monthly financial reports so the users can see exactly where the income from searches goes.it is completely transparent.
  • Its servers run on 100% renewable energy. Also, every search request removes 1kg of carbon dioxide from the atmosphere.
  • Ecosia is also privacy friendly compared to other search engines. Ecosia does not sell data to the advertisers and has no third party trackers. It does not create a personal profile based on our search history. They anonymize all searches within the time period of one week. It protects our searches from potential eavesdroppers with a securely encrypted connection. This way it makes sure that nobody between the user and ecosia can see the searches made. Ecosia also has the option of do not track in their browser settings.
Flutur
Ecosia has 7 million monthly users and a team of 30 people. It has planted enough trees to eliminate over 1.5 million tonnes of carbon dioxide from the atmosphere. Also by planting trees ecosia helps to fight global desertification, land degradation and species extinction. Till now ecosia has restored 30 thousand hectares of forest and planted over 415 different species of trees.

In the start of this year, Ecosia has planted more than 50 million trees throughout the world. Ecosia works with multiple organizations like the Eden Reforestation Projects, Hommes et Terre, and other local partners, to plant trees in 16 countries throughout the world. Ecosia says that they focus on planting trees where they are most needed in areas where there is species extinction or where the poor communities cannot handle large scale tree. Planting on their own. There are multiple environmental benefits of trees: they absorb carbon dioxide and helps in reducing global warming. They prevent desertification and keep the soil fertile. Also, they provide safe habitats for forest-dwelling animals. Ecosia also claims that they support local communities by creating balanced income for the planting and taking care of trees.
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